One of my early, corporate-environment projects, this particular piece was a fun challenge. With FIS' new branding, they wanted to elevate their marketing practices--including their leave-behinds. The challenge was that there was usually quite a bit of content that needed to go into these, and the marketing department wanted an alternative to some sort [...]
Estrella Damm – Wynwood Tapas Journey
Jen Anders2023-01-27T21:26:55-05:00The Estrella Damm Wynwood Tapas Journey was an event that had Miami all a-buzz. The Barcelona-based beer house brought a taste Spain throughout Brickell and Downtown, Miami by partnering with over fifteen restaurants.Based in Miami, Rockaway PR (now Rockaway >) manned the marketing effort for the journey, and I helmed the design efforts for the [...]
Project Pop
Jen Anders2023-01-27T20:07:42-05:00Years ago, when my colleague, Major, came to me to tell me that she wanted to create a side-hustle making popcorn, I kind of thought she was crazy. That being said, I was all too happy to help kick her brand off. Major had a very specific design aesthetic she was going for, so it [...]
RRD Website Redesign
Jen Anders2023-01-27T19:33:18-05:00If you click through the images here, you will see how extensive the redesign of this site was. RRD, "global marketing, packaging, print and supply chain solutions experts," went through a massive redbrand between 2018 - 2019. I was brought on as a contractor to take on client accounts, and to redesign their company's website [...]
Charter Accounting Logo Design
Jen Anders2023-01-25T15:21:06-05:00Perhaps the biggest challenge with this particular project was that when the client came to us, she had very little vision for what she wanted Charter Accounting's brand aesthetics to be. She was, however, very clear about what she did not want. Using that as a starting point, was able to work closely with [...]
FIS Awards Campaign
Jen Anders2023-01-25T15:14:00-05:00As FIS rolled out its new, global branding in 2015 - 2016, it wanted to use updated language to enhance its internal spaces. This infographic poster was created to hang throughout corporate offices in an effort to give teams a sense of pride in their work and accomplishments. Thus, FIS' many awards were showcased [...]
Resolute Trust Website
Jen Anders2023-01-25T15:08:20-05:00This is probably my favorite website in my portfolio. During my time at Cosmital Designs, I completed the entirety of this site, from conception, to design, to development. Utilizing WordPress, I was able to provide the client with a website they can be proud to show their elite clientele. The multi-page site was built [...]
Resolute Trust Logo Design
Jen Anders2023-01-25T15:01:04-05:00This project was part of a commission when I worked for Cosmital Designs. Although Cosmital's primary focus is websites, occasionally we would assist clients with their branding and marketing endeavors. The client had a very clear aesthetic they wanted to achieve, given their elite clientele, however, they found articulating their vision elusive. We worked [...]
Freelance Wedding Invitation Suite
Jen Anders2023-01-25T14:49:41-05:00This particular project is close to my heart because I designed these for my own wedding. After creating a logo and particular aesthetic, the invitations were easy to follow. We wanted something with a rustic-yet-polished feel to fit the style of our relaxed, garden wedding. The suite includes a die cut invitation, details card, [...]
FIS DNA Campaign Infographic
Jen Anders2023-01-25T14:38:34-05:00Intended to be viewed on a scrolling device, this infographic was created for FIS' "In Our DNA" campaign. This was intended to be shared both internally throughout the company, and externally to potential clients and investors. The intention was to serve as a digital leave-behind in an effort to keep FIS' brand fresh in [...]